Challenge / To demonstrate a unique drug delivery mechanism for crossing the Blood Brain Barrier (BBB).
| • | Our client’s goal was to raise awareness and money by creating a big impact with a small budget |
| • | We had to communicate this clinical stage innovation to potential investors and business partners |
Solution / The InViVo team created two Flash–based medical animations depicting this unique drug delivery mechanism. We carefully balanced the need for medical accuracy with the excitement required to capture the imagination of the investor and business audience.
Our animations appear on our client’s website, and are the centerpiece for PowerPoint presentations and other print materials.